Strategic Entrepreneurship Centrol LTD Essay Example | Topics and Well Written Essays - 2500 words

Strategic Entrepreneurship Centrol LTD - Essay Example The business expanded within a year and they were on their road to success with their first big contract of waste management from the Beecham, a pharmaceutical company and Marks and Spenser. In the last forty years, the company has diversified into various areas of environmental concern that are the need of the hour. The company is renowned for its sincere commitment towards environment conservation efforts and its contribution towards environment preservation is commendable. The company’s value system is ingrained in its long term mission and vision and can be easily observed in all its activities which are designed to promote awareness towards conservation of our natural resources. The entrepreneurial strategies of the company, has been developed through the years, which are critical to its success. They followed the multi pronged strategy which became the foundation of their success. Paper and cardboard waste disposal is a widespread problem and Heaps had the foresight to see a huge opportunity in managing the paper waste disposal, He was therefore able to gradually grow his business by not only increasing the fleet of the waste disposal carriers but made efforts to use the technology efficiently to upgrade the carriers to suit the demands of the changing times that reduced timeframe, cost and at the same time helped the environment also. The company’s use of the resources was the highlight which promoted its successful diversification into areas that helped to reduce the overall cost of the waste management, attracting more clients from the domestic and foreign market. The management acquired other businesses in order to provide total solution for the all type of waste disposal needs of their clients. Thus new recycling plant was started that was able to successfully recycle paper, metal, wood, plastic etc. and the